Digital Marketing

Understanding Google Monthly Keyword Search Volume

Google monthly keyword search volume is a valuable metric that can be used as a part of an SEO campaign. It provides insights into the number of people searching for a given keyword in any given month. This data can determine whether or not a keyword is worth targeting and how much traffic it may generate.

Understanding the monthly search volume for keywords helps marketers optimise their SEO campaigns and identify potential opportunities to target keywords with high search volume.

It is a given that SEO keyword research is an integral part of any SEO Trends. It helps to understand what people are looking for and how they search for it.

Google monthly keyword search volume is a tool that provides information on how many times the search term has been searched in the last month. This data can be used to understand how widespread the topic is, how popular it will be in the future, and whether or not this topic should include in an SEO campaign.

Understanding Google Monthly Keyword Search Volume

Keyword research is a crucial part of any SEO campaign. However, it isn’t easy to know which keywords to target without a good understanding of what people are searching for. Fortunately, some tools can help us with keyword research. One such tool is Google’s Keyword Planner Tool.

Google’s Keyword Planner Tool provides you with monthly search volume information for keywords and gives you the option of selecting your desired location and language from a drop-down menu.

What is Keyword Search Volume?

Keyword search volume is a metric in digital marketing that measures the relative popularity of a keyword or phrase. It is typically measured by the number of times a given keyword is queried on search engines per month. The significance of this metric lies in the fact that it can help digital marketers determine the commercial viability of a given keyword and its potential to generate traffic and leads.

 Higher search volumes often translate into a more excellent opportunity for businesses targeting those keywords with their marketing campaigns. Keyword volume is an important metric to consider when planning a search engine optimisation (SEO) strategy. It helps you understand the relative competition for a given keyword and how likely it is that people will search for it on Google. 

It can help determine whether or not to target a particular keyword and in what ways you might be able to do so.

What Makes Keyword Search Volume so Important?

Keyword research is one of the most essential and fundamental aspects of any SEO campaign. Unfortunately, it’s also one of the most misunderstood and underestimated. Many people think that finding keywords with high traffic and low competition is all they need to do to succeed with their SEO efforts. While this may have been true a few years ago, it’s no longer the case. A few topics are more important than keyword search volume when it comes to online marketing. 

This is especially true for those running an AdWords campaign, as the success or failure of the campaign hinges on how well your keywords are targeted. But what is it about keyword search volume that makes it so important? And how can you make sure you’re targeting the right keywords? 

A keyword is a word or phrase that people use to find your website. A keyword audit reviews your website content and analyses how it relates to the keywords you want to rank for in search engines. You may be wondering whether or not you should only target high search volume keywords. The answer is no because even if a keyword has a low search volume, it can still bring in traffic from other sources, such as social media and email marketing campaigns.

How is Search Volume Calculated?

There are two different ways to calculate search volume. 

The first is the traditional method, which counts the number of times a keyword or phrase appears in a Google search. 

The second is the newer way, which uses Google’s autocomplete feature to estimate how many people search for a given keyword or phrase.

The traditional method of calculating search volume is more accurate because it doesn’t depend on Google users’ behaviour and can be used for any keyword or phrase. However, it might not be as precise if you research something that not many people search for, such as “how do I change my oil?”

Search volume is essential for every seo keyword audit. It helps to understand the number of people searching for particular keywords and how often.

There are two ways to calculate search volume – competition analysis and keyword research. 

Competition analysis is a process in which you look at the number of searches in your niche and see what the competition is like. 

The second method, keyword research, involves looking at the number of monthly searches on Google or other search engines for a given term or phrase.

Search volume is the number of times a search term is entered in a search engine. The higher the number, the more popular that keyword is.

The most popular way of calculating search volume is through Google Adwords Keyword Tool. It gives you an estimate of how many searches there are for a given keyword and how much competition there is for those keywords.

Other tools can calculate search volumes, such as Wordtracker or SEMrush, but they might be more expensive than Google Adwords Keyword Tool.


If you want to be successful in SEO, you need to know the keywords your target audience is searching for. The best way to do this is by using a keyword search volume tool.

Many tools are available that provide monthly search volume information on all sorts of keywords, but Google Keyword Planner is one of the most popular and trusted options. It provides a detailed report on monthly search volume, average cost per click and competition level. You can even hire professionals which can offer you exceptional seo keyword audit service, so that you can enjoy more fruitful seo campaigns.