Visitors to your site will be greeted with a well-presented front-of-house, which should feature a professional-looking entry mat replete with your company’s emblem. Your company may reap the benefits of using a strategically positioned, high-quality, and branded mat in several different ways. Here are our top five recommendations:
Initial Thoughts And Observations
When entering your company, the first thing that guests and customers will notice is the entry mat you’ve provided. It helps put clients at ease and sends a message that your company is likewise fashionable, clean, and professional if you have a mat that is professional-looking, neat, and well maintained.
Berber logo mats will look to be more eye-catching and welcoming than a normal plain mat, and it will assist to make the initial impression that the consumer receives that much more favorable.
Reinforcement Of The Branding Efforts
Your clients and visitors will be more aware of your business if you have a logo floor mat since it will assist unify your branding. Your firm’s brand is the non-human representation of the company, and if it is consistently reinforced in positive ways, it has the potential to become an important component of your company’s marketing strategy.
You can also differentiate yourself from your neighbors by using an outdoor mat with your company’s logo on it. This is a terrific addition to the signs you already have. Keep in mind that individuals tend to look down rather frequently as they are walking, and they may be taking in your company’s logo at this moment.
Maintaining A Clean And Dry Surface Throughout
A top-quality logo branded mat should still be able to serve as an entry mat, this helps to keep your floors cleaner and drier, which, once again, enhances the atmosphere and first impressions, as well as reduces the possibility of potentially disastrous and costly slips and falls.
A decent rule of thumb to follow in this situation is to get a mat that is at least 80 centimeters deep and has a width that is equal to or more than the width of your entryway.
Excellent Use Of The Available Funds
Even in the most demanding and high-traffic business situations, a professional-grade logo branded mat will survive for many years (usually five or more), depending on the specifics of the location. Be sure to look out for the following characteristics of a mat that is of high quality and will last for a long time: nitrile rubber backing, a multi-year guarantee, and simple instructions for cleaning.
If you are going to be putting an entrance mat anyway (which you certainly should), then it is worth investing a little more in customized entry mats to extend your branding to the entranceway.
When you go out on the road to attend trade fairs, demonstrations, or even in-store promotions, you can bring your branded mat with you to add a little bit of professional flare to your appearance. The majority of mat suppliers will also have logo mats that are thinner and more cost-effective; these mats are ideal for this use since they can help your booth or presentation stands out from the crowd.
No requirement says you have to restrict yourself to only your company logo. You can modify your mat to correspond with a particular event, such as the introduction of a new product, the commemoration of a significant achievement, the running of a special promotion, or even if you simply want to draw attention to a specific aspect of the service or product that you offer.